21/08/2019 - ESE Direct
The Norfolk and Norwich University Hospital is proving popular with cyclists following the installation of dozens of new cycle-stands.
One of the hospital’s business supplies companies, ESE Direct, which supplies shelves and patient-record storage, made a gift to the hospital of 10 cycle stands which were returned stock.
The stands proved such a hit that 24 more were ordered, funded by N&N Hospitals Charity.
“We were delighted when ESE Direct offered us 10 free cycle hoops,’ said project manager at the hospital’s facilities team, Dale Jackson.
With high demand for car parking at the hospital, and moves to encourage green travel and healthy commuting, cycling has been actively encouraged at the hospital and across the City.
However, the increasing number of bikes need to be parked safely – and this was proving a challenge for the hospital.
“The donation was timely as we needed more places to leave bikes since they were being locked to trees and lamp posts which is obviously not a good idea as they can block the footpaths. We were grateful that following this donation the N&N Hospitals Charity supported this scheme and provide funding for further hoops.’’
“We are encouraging more people to cycle to the hospital, which is cycling route designated by Norwich City Council and numbers are steadily increasing – especially in summer.
The 34 hoops that have now been installed near the East and West inpatients entrances and atriums and are already well used.
Norwich has seven colour-coded bike routes to encourage cyclists and the hospital is on the Pink Pedalway. The eight-mile route heads through UEA, then crosses the city centre to Heartsease and Broadland.
ESE Direct sales manager Mark Wilson said: “The hospital is a long-standing customer of ours and is keen on promoting cycling, so they were the obvious choice to donate these Sheffield Cycle Hoops to when they were going spare.
“The burgundy-painted racks had been sitting in our warehouse for months and so we decided to donate them to a good cause. The extra hoops the hospital ordered were colour matched with the same burgundy paint.
“The hospital has an initiative to encourage staff to cycle to work so we offered them to the facilities department and they were appreciative as it fitted with what they needed on the site.”
Paul Jones, Chief People Officer at the Norfolk and Norwich University Hospital NHS Foundation Trust, officially opened the already well-used bike parking facility.
He said: ‘We’re keen to encourage cyclists and are delighted to have these new cycle parking hoops.’
Norfolk-based ESE Direct advises companies on products that can help make their workplace more cycle friendly, including cycle shelters, changing rooms and locker storage.
‘There are cycle storage products available that can suit every need, from a simple wall-mounted cycle rack to vertical hanging racks through to much larger, covered cycle shelters,’ says Mark Wilson.
Ten ways to make your workplace more cycle friendly…